- Director, Strategic Business
- Basis Bay
Reuben brings over 20 years of sales and management experience in banking, financial services and technology across a number of regions including Malaysia, Singapore, Phillipines, China, Indonesia, West Africa, Papua New Guinea and the United States.
His work has involved taking on C-level and senior management engagement with multinational corporations, larger enterprises as well as SMEs. While at Citibank, he was directly responsible for bringing the branch to one of its highest sales and customer banking service achievements.
From an ICT vendor perspective, he was responsible for leading sales and senior client management in the financial services and enterprise sectors selling a combination of systems integration, managed services for IT outsourcing and CRM during his Fujitsu days.
His present engagement lies in business development and partner engagement in the ICT industry spanning across enterprise sectors providing cloud services and data centre solutions
Third Party Maintenance and the Changing Landscape
Maintenance used to be a local business with “repairmen” that provided break/fix services. But this is 2021. Join the conversation of where third party maintenance is today and where it is headed in 2022 and beyond.